Growing with Revenue-Based Finance: The Story of Flowers by Michell, UK's Floral Events Experts

In our latest client spotlight, we sit down with Michell Adams, owner of Flowers by Michelle, a family-owned florist in the UK that ...

This article is a summary of a YouTube video "Growing with Revenue-Based Finance: The Story of Flowers by Michell, UK's Floral Events Experts" by Blossom Flower Delivery

Key insights about video Growing with Revenue-Based Finance: The Story of Flowers by Michell, UK's Floral Events Experts

🌸 flowers by Michelle started as a small family business in 2007 with only Michelle, her mum, and dad working.

🌸 Over the years, they have expanded their services to include not just birthdays and anniversaries, but also house and hotel decoration, gardens, and weddings.

🌸 They are known for their excellent reputation in handling wedding arrangements.

🌸 Flowers by Michelle stands out from other flower shops by offering a wider variety of candles, silk, dried, and artificial flowers.

🌸 Michelle also enjoys working on funeral arrangements, as it is a special way to make someone's last day memorable rather than somber.

🌸 Aqua packs and normal birthday and anniversary bouquets are popular choices among their customers.

🌸 Despite facing difficult times, such as during the Covid-19 pandemic, Michelle and her sister-in-law, Lindsay, continued their flower businesses by operating from their respective sheds.

🌸 Flowers by Michelle has managed to stay resilient and successful even through challenging times.

🌸 Michelle had a positive experience with 365 Business Finance, finding the process easy, fast, and reliable.

🌸 She appreciates the friendly and helpful customer service provided by the company, especially when she encounters technology challenges.

Timestamped Summary

00:01 The speaker introduces Flowers by Michelle, a business that started in 2007 with just the speaker, her mom, and dad working in the shop.

00:21 Flowers by Michelle does more than just birthdays and anniversaries; they also decorate houses, hotels, gardens, and specialize in weddings.

00:29 The business is known for its wedding arrangements and has a good reputation in that area.

00:41 Flowers by Michelle stands out by offering more variety than other flower shops, including different types of candles, silk flowers, dried flowers, and artificial flowers.

00:54 The speaker loves doing funeral work because it is the last thing you can do for someone, making a special day out of a somber occasion.

01:09 The most popular orders are normal birthday and anniversary bouquets, but Aqua Packs are also popular because they require no care and can last for days.

01:29 The speaker shares how the business continued during the COVID-19 pandemic by opening a shed in her backyard and continuing to receive flowers from Holland to meet the high demand.

02:01 Flowers by Michelle kept going through the hard times, and the brand remains strong.

02:10 The speaker found the process of getting financing through 365 Business Finance easy and quick, receiving the funds within 48 hours.

02:35 The speaker appreciates the helpful and welcoming nature of 365 Business Finance, especially when she needs assistance with sending documents.

02:52 365 Business Finance is described as reliable, fast, and reassuring.

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Q&A

When did Flowers by Michelle open?

Flowers by Michelle opened in 2007.

What services does Flowers by Michelle offer?

Flowers by Michelle offers services for birthdays, anniversaries, decorating houses, hotels, gardens, and weddings. They also do funeral work.

What are the most popular types of floral arrangements?

The most popular types of floral arrangements are normal birthday and anniversary bouquets, as well as Aqua packs.

How did Flowers by Michelle handle the COVID-19 pandemic?

Flowers by Michelle continued to operate during the COVID-19 pandemic by opening sheds in their back gardens and keeping business going. The flowers were still coming in from Holland, and they had more work than they could cope with.

How was the experience of getting financing from 365 Business Finance?

The experience of getting financing from 365 Business Finance was easy and fast. It only took 48 hours after sending the required documents to receive the financing into the bank account. The staff at 365 Business Finance were welcoming, helpful, and made the process easy.